Ekaterina Bogacheva, the international expert in retail trade and merchandising, will present a new topic “50 layout methods for household goods” within the framework of the business programme of HouseHold Expo autumn 2019 exhibition. The workshop will take place on September 11 as part of the annual cycle of business seminars “GOODS, EFFECTIVE SALES, LOYAL CUSTOMER”.
Speaker – Ekaterina Bogacheva
Ekaterina Bogacheva – consultant in retail trade, consults in the sphere of branding and merchandising since 1995 in Russia, the Baltic region, Ukraine and Belorussia, owner of the trademark “Academy of Merchandising” (design and marketing for trade), GLOBALTEAM International Marketing Consultants, Inc. (the USA), scientific editor of translation and co-author of chapters of the textbook on merchandising “Principles of Merchandising” by G.Sand (the USA), member of the expert council “MBS”, first director of the club of Belorussian brands, merchandising trainer since 1999, author of the multimedia book “Merchandising for employees of retail businesses”, author of legendary seminars “Effective merchandising – controlling the desire to buy” and “How to make an exhibition most effective”. Owner of www.merchbook.com
September 10 – 12, 2019, Crocus Expo Center, pavilion 2, halls 9, 10 and 11, Moscow, Russia
Business programme producer
Galina Shevchenko,
+7 (910) 426-01-61, +7 (495) 363-50-32